Some photographers look for every possible advantage when it comes to selling their pictures, and sometimes that edge can be something as subtle as the background. The best backgrounds make the subject look better, allowing the focus to be on the subject while enhancing its appearance in some way. A cement photography backdrop does all of that; it is simple enough that it focuses all of the attention on the subject, and because it is not completely white there is no glare from the surface. Better yet, the texture itself allows the colors in the subject to pop, making for a better overall picture, and thus helping to sell the picture.
What They Are
Contrary to what it sounds like, a cement backdrop is not made of cement; it is usually a thick piece of cardboard with a picture of cement on it. The cement may have different textures, a small range of colors, and even different sections; the basic idea is to replicate cement for the sake of the picture. Thus, while a picture may have different colored cement bricks those bricks are within a few shades of each other; this provides a nice contrast to make the subject pop while not being a boring gray. Some backdrops even have other bricks on them, such as a few in a corner, in order to provide a nice contrast.
How They Work
In too many photographs, the background is just too plain; it is a solid color that gives nothing to the picture and so produces a generally flat work. Other backgrounds tend to be a little too busy; they end up drawing more attention to themselves than the subject, producing a muddied work. A cement background, however, is generally a light-colored background with just enough to make it interesting while not drawing interest away from the subject itself. With a few other elements thrown in, this can create a backdrop that is just interesting to not be boring while not drawing attention away from the subject.
For photographers looking to add a little more excitement to the pictures, a cement photography backdrop can work wonders. It can make the picture look a lot more interesting, ensuring that the client will be more interested in working with you to create whatever photographs they need, and ensuring that you will be the first that they call when they need their photography done.