One of the reasons streetwear anime is so popular in both Japan and America is because it provides characters that can be identified with while also showing people what they aspire to look like. However, it’s not only character design that makes this type of fashion anime appealing; it’s also the story or plot of each series that serves as an incentive for viewers to stay tuned.
Clothing is an extension of the person wearing them, and anime characters’ styles can be used to decipher their personality or lifestyle choices. These characters are often glorified in the anime world because it shows that not all heroes wear capes or carry giant swords; some wear obscure t-shirts and ripped jeans while others wear Japanese streetwear brands. This type of anime has created a whole new generation who idolize their favorite characters, wanting to dress like them or buy the same brands.
There isn’t much diversity in Japan in terms of fashion; most people tend to dress alike and follow trends rather than be creative and stand out. Therefore, anime serves as a gateway for people to express themselves through fashion while also showing how different characters build their unique styles by looking at their clothes.
Overall, there isn’t much streetwear anime; however, the few series that exist have created a movement of sorts within Japan’s fashion industry and anime community. It’s become so popular that these shows now have panels or exhibits at fashion and anime conventions, where fans can buy official merchandise that the characters wear in the show.
Japanese anime culture is popular in Japan itself and has a growing following within America and other parts of the world. Streetwear fashion has become one of Japan’s most identifiable styles that others try to replicate, but few can pull it off as well as anime characters do.
In conclusion, there is a demand for anime, including fashion and clothing, and shows like Tokyo Ghoul and Durarara!! Satisfy viewers’ need to watch characters who wear streetwear. Anime such as these will continue to grow in popularity because people want to see anime characters dress in real life. Buying these clothing options will help sustain this niche market because people want to feel as if they are a part of it. People who watch streetwear anime also tend to be current or former fans of other subcultures such as hip-hop and skater culture, making them even more likely to buy the clothes that characters wear in shows.